Archive for August, 2010
Internet Broadcasting – Audio and Video Streaming Changes The World of Media Marketing And Fame
We all have grown up with radio and television as forms of media. Now, with the exponential growth of the internet, traditional forms of sharing content have evolved. We now have “new media” and “online broadcasting, ” as platforms for producing and distributing content.
Many sites allow you to post content , and more being created as we speak.. For the visual video format known as streaming media most people have seen YouTube. YouTube has more than 1 billion videos online in a month. Recently in the news Current TV had press after former President Bill Clinton helped secure the release of one of their reporters.
What are the key differences in the traditional format to online broadcasting platforms? The playing field for participation is more evened out. To share content with audiences previously took very expensive equipment and highly equipped studios to compete effectively.
Tags: former president bill clinton, media channels, media connections, older models, president bill clinton
The Art of Advertising For an Internet Broadcast Station
Running an Internet broadcast station requires a financial commitment regardless of its size. There are monthly expenditures for station operation that include : Internet access, media server bandwidth, studio equipment, computer hardware, and facilities costs.
The amount of money required to run an Internet broadcast station is dependent on the size of the broadcast operation. Some of these finances can be generated from audience donations, or program subscriptions, however this approach normally does not cover all incurred expenses.
Internet based advertising content can provide a reliable source for operating income. Broadcasters can place advertising on the station website, or within the broadcast itself. (This advertising content can be in audio or video format.)
Tags: broadcast operation, broadcast station, niche media, profitable niche, target audience